Beat it, just beat it! Chevrolet’s new four door hatch back – Beat has created quiet a stir even before it is out. Chevrolet chose the Beat over ‘Groove’ and ‘Trax’ after consumers clearly voted Beat as the winner. Chevrolet had released the concept models of the three cars and asked consumers to vote on the website for the car they would prefer the most.
In the international market the car would sell as Spark, but since India already has a Spark again from Chevrolet, the concept car name Beat will be retained. The design, features all are being kept in closed closets hence not much is known of the actual car. But there are guesses and that’s what our hungry hearts are thriving on as of now.
The first guess – the car will be produced completely in India. That will keep the costs on the ground. Good for Chevrolet. With Nano hitting the roads this season, most manufacturers will have to redo the costs for small cars.
The actual design of the car still remain a safe kept secret with Chevrolet, but the guesses are that most of the concept car designed will be retained. The images available are of the concept car and it sure has the looks to kill. An absolute beauty.
The Chevy Beat will be positioned between the Spark and the U VA. The key features will revolve around the needs of the urban middle class segment – compact, comfortable city ride and a fuel efficient engine.
Another guess – the Beat will be priced very competitively. There otherwise is no choice I guess given the forecasted competition in the segment. But good anyways. Never hurts to get a good product at a good price.
To know more about Chevrolet Beat Car
Monday, April 6, 2009
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